“We have a real vision for that in terms of going direct to consumer,” Discovery CEO David Zaslav said of the former Fixer Upper stars' planned Magnolia network. He also suggested that the Gaines' new channel will take over an existing Discovery channel that is “doing OK and taking it to the next level.” ALSO: Chip and Joanna buy a 129-year-old castle.
TOPICS: Joanna Gaines, Discovery Channel, Magnolia Network, Fixer Upper, Chip Gaines, David Zaslav