Peacock nears 22 million sign-ups: NBC Universal CEO calls it the "opposite of Quibi"

The Hollywood Reporter

NBC Universal CEO Jeff Shell cited a "deep library of familiar stuff," including Dick Wolf shows, with Peacock being "way ahead” in terms of sign-ups, regular usage and engagement compared with internal forecasts. NBC Universal has said it hopes Peacock will attract 30 million to 35 million monthly active accounts by 2024