Athletes Ronda Rousey, Aaron Rodgers, Rob Gronkowski and Lindsey Vonn will all appear on this year's edition of the Discovery Channel event, as will survivalist Bear Grylls. Shark Week airs July 22 to 29. ALSO: Shark Week merchandise is coming to a store near you.
TOPICS: Shark Week, Discovery Channel, Aaron Rodgers, Bear Grylls, Lindsey Vonn, Rob Gronkowski, Ronda Rousey, Marketing