Study: Cannabis makes parents' TV time with children more enjoyable

Ad Week

Ad Week reports that, based on a new study, "nearly eight out of 10 cannabis-using parents surveyed said they regularly consume cannabis prior to watching TV with their children, with the majority agreeing it makes TV shows more enjoyable, leading to more time watching the shows and subsequent discussions with their kids. Additionally, 75 percent of respondents reported they watch more TV while using cannabis, which should pique the interest of networks, studios and marketers."