"Here’s what it takes just to get to an episode of Ted Lasso," says Grant Marek. "I type 'Apple Plus' into my Google browser and it takes me to a URL (apple.com/apple-tv-plus) where you can’t log in. This is the splash site meant to convince me to subscribe to Apple TV+, which I already do, so... yeah. There are two 'Watch Now' buttons (but again, no way to actually watch anything), I click one of them and it takes me to a new but highly similar URL (tv.apple.com) that wants me to launch an Apple TV app. The Apple TV app wants me to enter my iCloud password. My iCloud password wants me to confirm I’m a real person via a code from another Apple device. Finally I’m in the app and Ted Lasso isn’t anywhere on the home screen. There are 32 tiles. None of them are about the show that just won a Golden Globe for Best Actor. There is literally a Jason Sudeikis tile at the very bottom, but not a Ted Lasso one. Who the hell is in charge of this app? And why are they so bad at their job?"