Advertising
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Showing 316 - 330 of 341 articles tagged "Advertising"
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Posted Wednesday 12/20/17 at 10:03PM EST
KFC taps an unknown actor to play the “Value Colonel”
Starting Dec.
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A Christmas Story Live! will feature the first-ever live movie trailer
Fox and its sibling movie studio 20th Century Fox will use Sunday’s live event to promote the feature film The Greatest...
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Posted Tuesday 11/28/17 at 4:32PM EST
NBC to show a 100-second Toyota ad tonight during The Voice
Toyota plans on tugging at viewers’ heartstrings with tonight’s lengthy ad, which will be the only commercial airing during that...
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Posted Monday 11/20/17 at 1:56PM EST
Watch Conan O’Brien beat up gamers in a TV ad
Conan proclaims himself “the world’s greatest gamer” in the ad for “Lineage 2: Revolution.
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Posted Thursday 11/16/17 at 12:56AM EST
The FCC is expected to vote on Thursday whether to allow broadcasters to collect data on viewers for targeted ads
The proposed “Next Gen TV” is raising privacy concerns.
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Posted Wednesday 11/08/17 at 9:32PM EST
Fight Club author Chuck Palahniuk: I turned down a Super Bowl commercial for more than $1 million so I wouldn’t sell out
The commercial would’ve been a regional, not national, ad using Brad Pitt’s famous line from the 1999 movie.
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Posted Wednesday 11/08/17 at 2:45PM EST
Randy Jackson now judging a “Dawg” show for Geico
Check out the former American Idol judge’s new commercial.
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Posted Tuesday 11/07/17 at 10:17AM EST
NFL broadcasters' ad prices decline 6.7%
Of all the networks that carry NFL games, only NBC has seen its prices for commercials rise this season.
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Posted Wednesday 11/01/17 at 3:54AM EDT
TV is still the best way for advertisers to reach millennials, study finds
A study by the Video Advertising Bureau found that younger people still spend more time watching broadcast and cable TV...
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Posted Tuesday 10/31/17 at 2:03PM EDT
ABC is charging $2.6 million per 30-second Oscar ad despite viewership lows
Variety reports that ABC is also “working on a few deals that would weave some sponsors in and around the...
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Posted Friday 10/27/17 at 4:16PM EDT
Fox will experiment with six-second ads between NFL plays on Thanksgiving Day
Fox has been trying out the brief ads, which appear on the screen while the game is on, during the...
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Posted Friday 10/13/17 at 4:15AM EDT
SNL ad prices have become very expensive this season
A 30-second spot on Saturday Night Live has been selling for anywhere between $100,000 to $300,000, Variety reports.
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Posted Monday 10/09/17 at 10:47PM EDT
TV rivals are getting together to find a way to prove that commercials work
Broadcast and cable TV executives are meeting this week on “Thor,” an iniative aimed at competing with the rise digital...
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Posted Wednesday 10/04/17 at 10:47PM EDT
AMC will show a six-second ad before each Walking Dead episode
The pricey ad will be placed at exactly 9 p.
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Posted Wednesday 10/04/17 at 9:30AM EDT
So far, TV networks are staying away from O.J. Simpson, fearing an advertiser backlash
One news veteran described landing an exclusive interview with Simpson, who was recently released from prison, as “treacherous.